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The clarity imperative / John Brill.

By: Material type: TextTextPublication details: Carlsbad, CA : CRM Learning, 2009.Description: 1 digital video disk (DVD) ; 22 min. + 1 computer disc (4 3/4 in.)ISSN:
  • CRM-TCIS1 :
Subject(s): Summary: In The Clarity Imperative, John Jenson uses a variety of inspirational stories to introduce viewers to the importance of 'consistent messaging'. He shows that when people within a group or organization share the same understanding of 'what we do', 'our culture' and 'our direction' -- to the point where they can succinctly express these things to others -- they are easily able to walk their talk. Ultimately the group separates itself from those that are trying to be all things to everybody.
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Item type Current library Call number Copy number Status Date due Barcode
DVD Defence Academy Library Digital Media XX(45711.1) (Browse shelf(Opens below)) 1 Available 45711-1001

Title from resource description page (viewed Mar. 12, 2014).

In The Clarity Imperative, John Jenson uses a variety of inspirational stories to introduce viewers to the importance of 'consistent messaging'. He shows that when people within a group or organization share the same understanding of 'what we do', 'our culture' and 'our direction' -- to the point where they can succinctly express these things to others -- they are easily able to walk their talk. Ultimately the group separates itself from those that are trying to be all things to everybody.

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