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The tipping point : how little things can make a big difference / Malcolm Gladwell.

By:

GLADWELL Malcolm

Material type: Text

TextPublication details: New York : Back Bay Books, 2002Description: xii, 301 pISBN:

0316346624 (pbk) :

Subject(s):

Summary: Gladwell suggests that some changes appear to happen without deliberate direction and can be likened to the spread of a viral infection. Big changes result from small events and can occur very quickly. The book contains numerous examples that claim to demonstrate the tipping point concept.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	Mindef Library & Info Centre On-Shelf	302 GLA (Browse shelf(Opens below))	1	Available		25478-1001

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Gladwell suggests that some changes appear to happen without deliberate direction and can be likened to the spread of a viral infection. Big changes result from small events and can occur very quickly. The book contains numerous examples that claim to demonstrate the tipping point concept.

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