MARC details
| 000 -LEADER |
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01306nam a22002297a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
48141 |
| 003 - CONTROL NUMBER IDENTIFIER |
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OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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20250616153603.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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250616b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
CHIH-MING Tsai |
| 245 ## - TITLE STATEMENT |
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| Title |
The effects of service quality, brand loyalty, and customer satisfaction on repurchase intention: |
| Remainder of title |
an empirical case study of online travel agents in Taiwan/ |
| Statement of responsibility, etc. |
Chih-Ming Tsai, Ying-Feng Huang, Kuo-Ren Lou |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Date of publication, distribution, etc. |
2025 |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
This research investigates how service quality, brand loyalty, and customer satisfaction influence the repurchase intentions of customers using online travel agencies in Taiwan. The study aims to understand the direct and indirect relationships between these factors. Specifically, it examines how service quality affects repurchase intention both directly and through the mediating roles of brand loyalty and customer satisfaction. |
| 598 ## - BULLETIN HEADING |
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| Bulletin Heading |
BRAND LOYALTY, CUSTOMER SATISFACTION, ONLINE TRAVEL AGENTS, REPURCHASE INTENTION, SERVICE QUALITY, NEWARTICLS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
BRAND LOYALTY |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
CUSTOMER SATISFACTION |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
ONLINE TRAVEL AGENTS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
REPURCHASE INTENTION |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
SERVICE QUALITY |
| 773 ## - HOST ITEM ENTRY |
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| Related parts |
Asia Pacific Viewpoint, Volume 66, Number 1, April 2025, pg 73-84 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Journal Articles |
| Suppress in OPAC |
No |
