000 00555cam a2200133 4500
020 _a0140137807 (pbk.)
100 1 _aDE BONO Edward
245 0 _aLateral thinking for management
260 _aLondon:
_bPenguin Books,
_c1982
300 _a225p.
520 _aThe author shows how he sees creativity and lateral thinking working together in the process of management to develop new products and new ideas; and to generate new approaches to problem-solving, organisation and future alternatives in planning
650 _aMANAGEMENT
945 _i0006323
_rY
_sY
999 _c33346
_d33346