000 | 00742cam a2200145 4500 | ||
---|---|---|---|
020 |
_a0273650378 (pbk.): _c24.99 UK |
||
100 | 1 | _aMINTZBERG Henry | |
245 | 0 | _aThe rise and fall of strategic planning | |
260 |
_aLondon: _bFT/Prentice Hall, _c2000 |
||
300 | _a458p. | ||
520 | 3 | _aTraces the origins and history of strategic planning through its rise to prominence and subsequent fall. Argues that strategy cannot be planned because planning is about analysis and strategy is about synthesis. Considers the pitfalls of planning and shows how the process itself can be counterproductive. Proposes some alternative ways to define planning and strategy. | |
650 | _aMANAGEMENT THEORY | ||
650 | _aSTRATEGIC PLANNING | ||
945 |
_i0014915 _rY _sY |
||
999 |
_c2937 _d2937 |