000 | 00799cam a2200169 4500 | ||
---|---|---|---|
020 |
_a0710625960 (pbk.): _c19.50 UK |
||
100 | 1 | _aFERNANDEZ Louie | |
245 | 0 | _aJane's crisis communications handbook | |
260 |
_aAlexandria, VA. USA: _bJane's, _c2003 |
||
300 | _a229p. | ||
520 | 3 | _aA major incident, whether it be a natural or man-made disaster or a terrorist act, is certain to be the focus of media interest. This guide explains the need for communication during a crisis, shows how to prepare a crisis communication plan, how to implement it, and also explains how the media operate, what they want, and how to deal with them effectively. | |
650 | _aCOMMUNICATION SKILLS | ||
650 | _aCRISIS MANAGEMENT | ||
650 | _aDISASTER PLANNING | ||
700 | _aMERZER Martin | ||
945 |
_i0014692 _rY _sY |
||
999 |
_c2720 _d2720 |