| 000 | 00511cam a2200145 4500 | ||
|---|---|---|---|
| 020 |
_a9780324366075 (pbk.) : _c45.90 BND |
||
| 100 | 1 | _aMCDANIEL Carl | |
| 245 |
_aMarketing essentials / _cCarl McDaniel, Charles W. Lamb, Jr. , Joseph F. Hair, Jr. |
||
| 260 |
_aCanada : _bThomson South-Western, _c2007 |
||
| 300 | _axxiii, 544 p. | ||
| 504 | _aIncludes glossary | ||
| 650 |
_aMARKETING _xEXAMINATIONS _xSTUDY GUIDES |
||
| 650 |
_aMARKETING _xMANAGEMENT _xEXAMINATIONS _xSTUDY GUIDES |
||
| 945 |
_i38315-1001 _rY _sY |
||
| 999 |
_c23206 _d23206 |
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