000 00523cam a2200157 4500
020 _a9780324323801 (pbk.) :
_c 59.90 BND
100 1 _aMCDANIEL Carl
245 _aIntroduction to marketing/
_c Carl McDaniel , Charles W. Lamb ,Jr. and Joseph F. Hair,Jr.
260 _aOhio:
_bThomson/South-western,
_c2006
300 _axxv, 736 p.:
_b col. ill. ; 28 cm.
504 _aIncludes bibliographical reference and index
700 _aLAMB Charles W.
700 _aHAIR Joseph F.
250 _a8th Ed
945 _i37948-1001
_rY
_sY
999 _c22848
_d22848