000 00569cam a2200145 4500
020 _a9780749455071 (hbk) :
_c18.45 GBP
100 1 _aBROWN Rob
245 _aPublic relations and the social web:
_bhow to use social media and Web 2.0 in communications /
_cRob Brown.
260 _aLondon:
_bKogan Page,
_c2009
300 _ax, 182 p.
520 _aPractical guide, with examples, on how to use new web based communication tools for public relations work.
650 _aPUBLIC RELATIONS
_xINTERNET
650 _aPUBLIC RELATIONS
_xWORLD WIDE WEB
945 _i27440-1001
_rY
_sY
999 _c12950
_d12950