TY - BOOK AU - RUMELT Richard P TI - Good strategy, bad strategy: the difference and why it matters SN - 9780307886231 (hbk.) : PY - 2011/// CY - New York PB - Crown Business KW - STRATEGIC PLANNING KW - STRATEGY KW - PLANNING N1 - Includes bibliographical references and index N2 - Argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results ER -