ULMER Robert R. <br/><br/>
Effective crisis communication :  moving from crisis to opportunity / 
Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger. 
 - 3rd edition 
 - California :  SAGE,  2015. 
 - xvii, 250 pages ; 23 cm. 
<br/><br/>Includes bobliographical references and index. 
<br/><br/> This book provides readers with practical advice on how to effectively manage and overcome a crisis. The authors offer guidelines for taking the many challenges that crisis present and turning those challenges into opportunities. 
<br/><br/><label>ISBN: </label>9781452257518 (pbk.) :  USD96.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CRISIS MANAGEMENT<br/>EMERGENCY MANAGEMENT<br/>COMMUNICATION STUDIES