THOMPSON Arthur A. Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr. , A.J. Strickland III, John E. Gamble - 17th ed. - London : McGraw-Hill/Irwin, 2010 - xlv, 478 p. ISBN: 9780070182608 (pbk.) : 69.90 BND Subjects--Topical Terms: STRATEGIC PLANNINGBUSINESS PLANNING