TY - BOOK AU - RUMELT Richard P AU - SCHENDEL Dan E TI - Fundamental issues in strategy: a research agenda SN - 0875843433 (hbk.) PY - 1994/// CY - Boston, Mass PB - Harvard Business School Press KW - STRATEGIC THINKING N2 - Twenty-two of the most important & influential strategy thinkers identify the fundamental questions & issues in the field today. Addressing four critical questions (How do firms behave? Why are firms different? What are the functions of the headquarters unit in a multibusiness firm? What determines success or failure in an international company?), the contributors set a research agenda for the coming decade, asserting that researchers must refocus their efforts now ER -