Sur/ Petition: creating value monopolies when everyone else is merely competing

By: Material type: TextTextPublication details: London: HarperCollins, 1993Description: 234pISBN:
  • 0006379281 (pbk.)
Subject(s): Summary: A look at the vast potential of the "integral values" that surround the purchase and use of products and services suggests that business leaders create "monopolies of values" by blending into their offerings an array of attendant conveniences. The book also offers detailed "conceptual R&D" guidance for companies needing to apply creative thinking to their planning and operations.
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Item type Current library Call number Copy number Status Date due Barcode
Book Mindef Library & Info Centre On-Shelf 658.4 DEB (Browse shelf(Opens below)) 1 Available 0003269

A look at the vast potential of the "integral values" that surround the purchase and use of products and services suggests that business leaders create "monopolies of values" by blending into their offerings an array of attendant conveniences. The book also offers detailed "conceptual R&D" guidance for companies needing to apply creative thinking to their planning and operations.

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