Policy narrative, policy understanding and policy support intention: a survey experiment on energy conservation/ (Record no. 42367)

MARC details
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Personal name MU Rui
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Title Policy narrative, policy understanding and policy support intention: a survey experiment on energy conservation/
Statement of responsibility, etc. Rui Mu, Yan Li & Tie Cui
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Date of publication, distribution, etc. 2022
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Summary, etc. Nowadays, policy narratives as a communication strategy are frequently used by governments to persuade target populations and obtain policy support. However, few studies have empirically examined whether and through what mechanisms policy narratives can enhance policy support intention. To fill this gap, this study uses the case of energy conservation policy to conduct a survey experiment among 300 industrial enterprises in Liaoning, China. The findings indicate that policy narratives are effective in strengthening policy support intention; this effectiveness is achieved through a mediating variable of subjective policy understanding. In other words, only when policy narratives make target populations think they understand the policy can they show strong policy support intention. Additionally, we examine how policy narratives should be designed to enhance subjective policy understanding. The study finds that a simple narrative form (i.e. reducing policy details and using images and symbols) and a narrative content with positive incentives (i.e. showing material and reputational incentives) are two measures to enhance subjective policy understanding, which then leads to strong policy support intention. The implications of these findings for the policy narrative theory and policy implementation practice are discussed at the end of the article.
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Bulletin Heading POLICY, STRATEGY
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Topical term or geographic name entry element POLICY NARRATIVE
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Topical term or geographic name entry element POLICY UNDERSTANDING
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Topical term or geographic name entry element POLICY SUPPORT INTENTION
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Topical term or geographic name entry element ENERGY CONSERVATION
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Topical term or geographic name entry element SURVEY EXPERIMENT
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Personal name LI Yan
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Personal name CUI Tie
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Main entry heading Policy Studies :
Related parts Vol 43, No. 6, November 2022, pp.1361-1381
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Uniform Resource Identifier <a href="https://www.tandfonline.com/doi/full/10.1080/01442872.2021.1954609">https://www.tandfonline.com/doi/full/10.1080/01442872.2021.1954609</a>
Public note Click here for full text
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i 69288.1001
r Y
s Y
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Mindef Library & Info Centre Mindef Library & Info Centre Journals 27/02/2023   POLICY 69288.1001 03/01/2024 1 03/01/2024 Journal Article