Marketing essentials / (Record no. 23206)

MARC details
000 -LEADER
fixed length control field 00511cam a2200145 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324366075 (pbk.) :
Terms of availability 45.90 BND
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name MCDANIEL Carl
245 ## - TITLE STATEMENT
Title Marketing essentials /
Statement of responsibility, etc. Carl McDaniel, Charles W. Lamb, Jr. , Joseph F. Hair, Jr.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Canada :
Name of publisher, distributor, etc. Thomson South-Western,
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 544 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes glossary
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
General subdivision EXAMINATIONS
-- STUDY GUIDES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
General subdivision MANAGEMENT
-- EXAMINATIONS
-- STUDY GUIDES
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
i 38315-1001
r Y
s Y
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Training Institute Library Training Institute Library On-Shelf 08/08/2012   658.8 MCD 38315-1001 03/01/2024 1 03/01/2024 Book