Marketing essentials / (Record no. 23206)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00511cam a2200145 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780324366075 (pbk.) : |
Terms of availability | 45.90 BND |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | MCDANIEL Carl |
245 ## - TITLE STATEMENT | |
Title | Marketing essentials / |
Statement of responsibility, etc. | Carl McDaniel, Charles W. Lamb, Jr. , Joseph F. Hair, Jr. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Canada : |
Name of publisher, distributor, etc. | Thomson South-Western, |
Date of publication, distribution, etc. | 2007 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiii, 544 p. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes glossary |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | MARKETING |
General subdivision | EXAMINATIONS |
-- | STUDY GUIDES |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | MARKETING |
General subdivision | MANAGEMENT |
-- | EXAMINATIONS |
-- | STUDY GUIDES |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
i | 38315-1001 |
r | Y |
s | Y |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Training Institute Library | Training Institute Library | On-Shelf | 08/08/2012 | 658.8 MCD | 38315-1001 | 03/01/2024 | 1 | 03/01/2024 | Book |