Scenarios for success : turning insights into action /

SHARPE Bill

Scenarios for success : turning insights into action / edited by Bill Sharpe and Kees Van der Heijden - Chichester UK : Wiley, 2007 - xxiii, 409 p.

Explains why, when many other techniques have come and gone, scenario planning continues to be an important part of organizational development. This book explains what scenario planning is and how it is used in business and management. The papers are derived from a conference held at Templeton College Oxford University in November 2005. Many of the insights were considered leading edge and had not been published before. Includes many case studies.

0470512989 (hbk): 75.10 USD


SCENARIO PLANNING
STRATEGIC THINKING