Rethinking performance measurement: beyond the balanced scorecard /

MEYER Marshall W

Rethinking performance measurement: beyond the balanced scorecard / Marshall W Meyer - Cambridge, UK: Cambridge University Press, 2002 - xiv, 202 p.

Performance measurement remains a problem for businesses and other organizations. This book expalins why this is so, and why the balanced scorecard not only does not solve these underlying problems but may in fact make them worse. Suggests an alternative called activity based profitability analysis (ABPA) as a partial solution, especially to the problem of combining dissimilar measures.

0521812437 (Hbk): 25.00 GBP


PERFORMANCE MEASUREMENT
BALANCED SCORECARD
STRATEGIC PLANNING
MANAGEMENT