Short introduction to strategic management /

ANDERSEN Torben Juul

Short introduction to strategic management / Torben Juul Andersen. - Cambridge : Cambridge Univ Press, 2013. - xvii, 297 pages ; 22 cm. - Cambridge short introductions to management. .

Includes bibliographical references and index.

Concise and authoritative guides to the core subjects in business and management, written by experts from the world's leading business schools.

9781107671355 (pbk.) : 17.99 GBP


BUSINESS & ECONOMICS
STRATEGIC PLANNING