Introduction to marketing/
MCDANIEL Carl
Introduction to marketing/ Carl McDaniel , Charles W. Lamb ,Jr. and Joseph F. Hair,Jr. - 8th Ed - Ohio: Thomson/South-western, 2006 - xxv, 736 p.: col. ill. ; 28 cm.
Includes bibliographical reference and index
9780324323801 (pbk.) : 59.90 BND
Introduction to marketing/ Carl McDaniel , Charles W. Lamb ,Jr. and Joseph F. Hair,Jr. - 8th Ed - Ohio: Thomson/South-western, 2006 - xxv, 736 p.: col. ill. ; 28 cm.
Includes bibliographical reference and index
9780324323801 (pbk.) : 59.90 BND